Local author “fails his way to success” inside Stuyvesant Plaza

GUILDERLAND, N.Y. (NEWS10) – Continuing our Super Mom theme, we are helping parents make sure their children succeed. However, sometimes parents face setbacks, even failure – but that’s okay.

At The Book House in Stuyvesant Plaza, you can find this new paperback, “Failing My Way to Success.”

Local author Steve Lobel took NEWS10ABC through his journey.

“I’ve never learned anything really from the success. My true lessons in life have been thorough my failures and then turning those failures into lessons in life,” said Lobel, local author. I’ve had six careers within a ten mile radius,” He continued.

The Book House is where he moved his store, from The Cheese Connection in downtown Albany.

“That was our store front and you would walk in immediately on the right hand side, would be a large open cheese case,” said Lobel.

He worked long hours, and against others advice, he expanded and built Cowan and Lobel, now the site of Talbots.

“Cowan & Lobel was relatively short lived for me, even though the business lasted a long time, it was about 2 ½ years for me and I was forced out of the business. I had to reinvent myself, bought another business, failed miserably, then I reinvented myself as the first ever director of marketing at the University of Albany,” Lobel said.

Lobel says that’s where he got his confidence back, and after about three years there, he had an opportunity to join his friend’s insurance company as an agent, setting himself apart by looking to the emerging tech community in the mid 90’s.

“Ultimately I think my best skill is devoting relationships and that came a lot from volunteer work. Working on boards and social service organizations arts and cultural organizations,” said Lobel.

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